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SF WEEKLY BLOG, June 7,2011

Alemany Farmers' Market Launches $5 Incentive for Food Stamp Users

For more than five years, shoppers at the Alemany farmers' market have been able to present their CalFresh (food stamp) cards at the central office and exchange their benefits for blue $1 tokens to spend at the stands. Most of the markets in the city, including the Ferry Plaza Farmers' Market, provide a similar service. At Alemany, however, few shoppers have used the tokens. So this weekend a coalition of city agencies and organizations launched an incentive program, Farmers' Market Bonus Bucks. CalFresh customers who spend $10 on fruits and vegetables at the market will get an extra $5 worth of tokens free.

The incentive program actually began last summer, spearheaded by the Campaign for Better Nutrition, a local nonprofit. In 2010, it rolled out the Bonus Bucks pilot program at three markets: Alemany, Fillmore, and Divisadero. "We decided to continue at Alemany because it had the highest participation [of the three pilot sites] and lowest prices, so we really wanted to make sure we were using everybody's funds appropriately," says Colleen Kavanaugh, director of Campaign for Better Nutrition. "We didn't want them to have to spend their tight budgets on $4 peaches."

The organization has mailed flyers to all the food stamp recipients in the zip codes surrounding the Saturday market, which is just south of Bernal Heights, and is working with several local clinics to help promote it. The city's Department of Public Health, Human Services Agency, and Real Estate Division have chipped in to publicize the program, but most of the incentive funds are coming from private donations.

Market shoppers can get the extra $5 each week they shop, and Kavanaugh says the program will continue until it runs out of funds. "If we increase that pot of money, it'll last longer." SFoodie believes that's a hint.

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Follow me at @JonKauffman.

Free School Lunch Isn’t Cool, So Some Students Go Hungry

New York Times, March 1, 2008, page A1 continuing on A14
by
Carol Pogash

http://www.nytimes.com/2008/03/01/education/01lunch.html?pagewanted=1&_r=1&hp

Reporter Carol Pogash does an excellent job of telling the private story of the humiliation low income students feel when their classmates know they are poor enough to be eligible for a free school lunch. She also reveals the public story of how many school districts across the country have inadvertently set up a system in their cafeterias that makes it obvious they are poor. To receive the free meals to which they are entitled, low income students in many school districts must go through a separate line and sometimes even dine in different rooms than their classmates. In addition, frequently they are offered different, less appealing, food.

To help remedy this situation in San Francisco, in 2005 Colleen Kavanagh, CBN’s founder, wrote a grant for SFUSD to implement a Point of Sale system that would have replaced cash payments at the school sites. A POS system is an important factor in eliminating the problem of overt identification in any district and are used already in many school districts. POS replaces cash payment systems in the cafeteria by giving students swipe cards or PIN numbers. In 2007, after receiving word that that grant was denied, CBN and other partners encouraged the SFUSD Board of Education and the Proposition H Commission to fund POS from Proposition H funds. Though these funds were supported by the superintendent, commission, and the school board, the superintendent and school board froze their usage in light of the state fiscal crisis and impending budget cuts.

CBN, however, saw this issue not just as a moral imperative but also as a potential legal liability for SFUSD. CBN’s founder started her career as a legislative assistant for Congressman George Miller, now chair of the committee with jurisdiction over school meals. She was very familiar with the federal statute and regulations forbidding any “overt identification” of the income status of students through their participation in the school lunch program. In fall of 2007, CBN worked with several partners to visit numerous middle and high schools in SFUSD, documenting the overt identification problems observed at those schools. Based on those observations, CBN requested that Public Advocates, a public interest law firm in San Francisco, provide a legal opinion on the situation. Public Advocates’s research cited federal and state statutes and regulations as well as case law that explicitly forbid this type of overt identification.

  • 42 U.S.C. § 1758(b)(10) (“No physical segregation of or other discrimination against any child eligible for a free lunch or a reduced price lunch . . . . shall be made by the school nor shall there [be] any overt identification of any child by special tokens or tickets, announced or published lists of names, or by other means.”) (emphasis added);

  • 42 U.S.C. § 1758(b)(11) and 42 U.S.C. § 1759a(e) (similarly prohibiting physical segregation and overt identification);

  • 7 C.F.R. § 245.8 (establishing as a nondiscrimination requirement that School Food Authorities and LEAs participating in the NSLP “take all actions that are necessary” to ensure that there is “no overt identification of any of the [participating] children by the use of special tokens or tickets or by any other means” and that participating “children shall not be required to use a separate dining area, go through a separate serving line, enter the dining area through a separate entrance or consume their meals or milk at a different time”);

  • CAL. EDUC. CODE § 49557(b)(2) and (4) (emphasis added); see also id. at (a)(2). (California Education Code section 49557 provides that local school boards and county superintendents of schools “shall ensure” that children eligible for free and reduced price lunch not be subject to “overt identification. . . by the use of special tokens or tickets or by any other means” and “not be required to use a separate dining area, go through a separate serving line, enter the dining area through a separate entrance, or consume their meals or milk at a different time.”);

  • Justice v. Board of Education, 351 F.Supp 1252 (S.D.N.Y. 1972) (equating the use of meal cards to overt identification even if a small number of paying students also use meal cards); and

  • 42 U.S.C. § 1766(g)(2)) and state law (CAL. EDUC. CODE § 49557(c)) (requiring that program participants receive the same meal choices as paying students).

CBN has met with the superintendent’s office in SFUSD and is encouraged by his focus on the issue and commitment to its resolution. As he told the NYT, “we have a problem here, . . . and we need to fix it.” CBN looks forward to continuing our work to assist SFUSD in developing an affordable, effective, and timely resolution to the problem.

USDA’s Undersecretary for Food Nutrition and Consumer Services Nancy Montanez Johner, however, reveals a disappointing and incomprehensible reading of the law and regulations in this matter. In the NYT article, she is quoted as finding the legal claims “unfounded.” The undersecretary asserted to the NYT that “there was “no overt identification” because students were allowed to use any line they pleased and the schools did not post signs identifying the lines as free or paying.”

Kids, however, are smarter than that. They know which line is which, whether USDA recognizes it or not.

And, so do the courts. In addressing a similar situation relating to special tickets required to purchase “mainline” meals (those offered for free to low income students), in Justice v. Board of Education, the court says that, “The fact that some may “choose” to purchase tickets ought to be too patently trivial to mention. That some may prefer the back of the bus or the balcony has not seemed relevant for at least the last generation or so.”

According to Public Advocates,

Like the special tickets in Justice, “mainlines” in SFUSD are primarily used by (low income) students--despite the fact that they are, in theory, available to all students. . . . (The) practice of using separate lunch lines results in NSLP participants’ “identification to everyone as recipients of public largesse, contrary to the command of the federal statute forbidding such stigmatization.” Id. at 1254.

Instead of defending a morally and legally questionable practice, the undersecretary would serve the schools and students better if she offered meaningful assistance and guidance to help districts remedy the problem.

For more information, please contact Colleen Kavanagh at colleenk@california.com or 415.706.8094.


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